KitKat’s Interactive Gamified Campaign Won Genz & Shoppers’ Hearts
KitKat, a renowned chocolate brand, aimed to resonate with Gen Z, shoppers, and digital-savvy audiences in the UK and Germany. Using MEmob+, KitKat leveraged interactive gamified ads, brand lift studies, and insightful analytics to boost brand awareness, engagement, foot traffic, and brand recall. Challenge: KitKat faced challenges in engaging tech-savvy teenagers, measuring offline impact, and […]
MEmob+ impulsa mayor ROI en ligas electrónicas saudíes con su solución Stretch
La FEDERACIÓN SAUDITA DE E-SPORTS es pionera en la industria de los e-sports. El torneo Saudi-e-league es el núcleo de los e-sports en Arabia Saudita, con el objetivo principal de conectar a los clubes y jugadores de e-sports saudíes con el mundo, representando al país tanto en foros locales como internacionales. El objetivo principal de […]
