Award-Winning Location Targeting for Dar Al Mashaer by Dar Al Arkan
Challenge: Initial digital campaigns generated over 1,800 leads, but faced low lead quality, limited attribution, and difficulty reaching ultra-high-net-worth individuals (UHNWI). Solution: In partnership with MEmob+, Dar Al Arkan utilized AllPings, a SaaS location intelligence platform for precision marketing, including custom audience targeting (over 600,000 Saudi UHNWIs), geofencing, dynamic creative optimization, personalized messaging, Snapchat integration, […]
