{"id":27996,"date":"2025-07-09T07:56:42","date_gmt":"2025-07-09T07:56:42","guid":{"rendered":"https:\/\/www.memob.com\/case-studies\/fallstudie-zur-geografischen-ausrichtung-von-dar-al-arkan-in-allpings\/"},"modified":"2025-09-22T07:26:54","modified_gmt":"2025-09-22T07:26:54","slug":"estudio-de-caso-sobre-la-orientacion-geografica-de-dar-al-arkan-en-allpings","status":"publish","type":"case-studies","link":"https:\/\/www.memob.com\/es\/estudios-de-caso\/dar-al-arkan-localizacion-objetivo-allpings-caso-estudio\/","title":{"rendered":"Localizaci\u00f3n premiada para Dar Al Mashaer por Dar Al Arkan"},"content":{"rendered":"<h3>Desaf\u00edo:<\/h3>\n<p>Las campa\u00f1as digitales iniciales generaron m\u00e1s de 1.800 clientes potenciales, pero se enfrentaron a una baja calidad y una atribuci\u00f3n limitada, y tuvieron dificultades para llegar a personas de patrimonio neto ultra alto (UHNWI).<\/p>\n<h3>Soluci\u00f3n:<\/h3>\n<p>En asociaci\u00f3n con MEmob+, Dar Al Arkan aprovech\u00f3 AllPings, una plataforma de inteligencia de ubicaci\u00f3n SaaS para marketing de precisi\u00f3n, que incluye segmentaci\u00f3n personalizada (m\u00e1s de 600.000 UHNWIs saud\u00edes), geofencing, optimizaci\u00f3n creativa din\u00e1mica, mensajer\u00eda personalizada, integraci\u00f3n con Snapchat y coincidencia precisa a trav\u00e9s de Stretch.<\/p>\n<h3>Resultados:<\/h3>\n<ul>\n<li>M\u00e1s de $30 millones en ingresos<\/li>\n<li>614 leads de alta calidad<\/li>\n<li>1.9% de tasa de inter\u00e9s<\/li>\n<li>13% de aumento promedio mensual del ROAS<\/li>\n<li>El 89% de los leads provinieron de la activaci\u00f3n de Snapchat basada en la ubicaci\u00f3n de AllPings<\/li>\n<\/ul>\n<p>El enfoque basado en datos de MEmob+ revolucion\u00f3 la generaci\u00f3n de leads y estableci\u00f3 nuevos est\u00e1ndares en el marketing inmobiliario de lujo, con un enfoque en el impacto y la conversi\u00f3n. Descubra c\u00f3mo el marketing de precisi\u00f3n de AllPings gener\u00f3 m\u00e1s de 30 millones de d\u00f3lares en ingresos en el sector inmobiliario premium.<\/p>\n<p>Descargue el caso de estudio.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desaf\u00edo: Las campa\u00f1as digitales iniciales generaron m\u00e1s de 1.800 clientes potenciales, pero se enfrentaron a una baja calidad y una atribuci\u00f3n limitada, y tuvieron dificultades para llegar a personas de patrimonio neto ultra alto (UHNWI). Soluci\u00f3n: En asociaci\u00f3n con MEmob+, Dar Al Arkan aprovech\u00f3 AllPings, una plataforma de inteligencia de ubicaci\u00f3n SaaS para marketing de [&hellip;]<\/p>\n","protected":false},"featured_media":26608,"template":"","case-study-ctg":[277],"class_list":["post-27996","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","case-study-ctg-real-estate-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Dar Al Arkan genera m\u00e1s de 30 millones de d\u00f3lares en ingresos con AllPings<\/title>\n<meta name=\"description\" content=\"Descubra c\u00f3mo Dar Al Arkan utiliz\u00f3 la inteligencia de ubicaci\u00f3n galardonada de AllPings para llegar a los UHNWI saud\u00edes, generando m\u00e1s de $30 millones en ventas de bienes ra\u00edces de lujo y clientes potenciales de alto valor.\" \/>\n<meta name=\"robots\" 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