{"id":23516,"date":"2023-05-15T03:48:34","date_gmt":"2023-05-15T03:48:34","guid":{"rendered":"https:\/\/www.memob.com\/case-studies\/driving-higher-roi-for-saudi-e-leagues-with-memobs-ai-powered-solution-stretch\/"},"modified":"2025-09-16T10:51:07","modified_gmt":"2025-09-16T10:51:07","slug":"memob-stretch-aumenta-roi-saudi-e-league","status":"publish","type":"case-studies","link":"https:\/\/www.memob.com\/es\/estudios-de-caso\/memob-stretch-aumenta-roi-saudi-e-league\/","title":{"rendered":"MEmob+ impulsa mayor ROI en ligas electr\u00f3nicas saud\u00edes con su soluci\u00f3n Stretch"},"content":{"rendered":"<p>La FEDERACI\u00d3N SAUDITA DE E-SPORTS es pionera en la industria de los e-sports. El torneo Saudi-e-league es el n\u00facleo de los e-sports en Arabia Saudita, con el objetivo principal de conectar a los clubes y jugadores de e-sports saud\u00edes con el mundo, representando al pa\u00eds tanto en foros locales como internacionales. El objetivo principal de la campa\u00f1a fue dar a conocer el torneo, aumentar la audiencia e impulsar una mayor participaci\u00f3n en el torneo en l\u00ednea, a la vez que se incrementa la venta de entradas.<\/p>\n<p>Utilizamos la tecnolog\u00eda AllPings de MEmob+ para rastrear y monitorear con precisi\u00f3n el comportamiento de la audiencia. Identificamos audiencias utilizando datos propios basados \u200b\u200ben su ubicaci\u00f3n, movilidad y actividad en l\u00ednea. Utilizamos estos datos para segmentar a nuestra audiencia en m\u00faltiples canales, incluyendo Meta, Snapchat y anuncios de Display. Al unificar la frecuencia de publicaci\u00f3n de anuncios en todos los canales, nuestra soluci\u00f3n propietaria \u00abStretch\u00bb nos permiti\u00f3 maximizar nuestro alcance \u00fanico y lograr un mayor ROI. Este enfoque contribuy\u00f3 a un aumento de la interacci\u00f3n, superior al punto de referencia, lo que se tradujo en un incremento de la audiencia y la venta de entradas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La FEDERACI\u00d3N SAUDITA DE E-SPORTS es pionera en la industria de los e-sports. El torneo Saudi-e-league es el n\u00facleo de los e-sports en Arabia Saudita, con el objetivo principal de conectar a los clubes y jugadores de e-sports saud\u00edes con el mundo, representando al pa\u00eds tanto en foros locales como internacionales. El objetivo principal de [&hellip;]<\/p>\n","protected":false},"featured_media":23517,"template":"","case-study-ctg":[252],"class_list":["post-23516","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","case-study-ctg-gaming-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Impulsando un mayor ROI para las ligas electr\u00f3nicas saud\u00edes con MEmob+<\/title>\n<meta name=\"description\" content=\"Descubra c\u00f3mo la funci\u00f3n &quot;Stretch&quot; de MEmob+ transforma el ROI de las e-ligas saud\u00edes. La segmentaci\u00f3n aumenta el alcance, la interacci\u00f3n y la venta de entradas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.memob.com\/es\/estudios-de-caso\/memob-stretch-aumenta-roi-saudi-e-league\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MEmob+ impulsa mayor ROI en ligas electr\u00f3nicas saud\u00edes con su soluci\u00f3n Stretch\" \/>\n<meta property=\"og:description\" content=\"Descubra c\u00f3mo la funci\u00f3n &quot;Stretch&quot; de MEmob+ transforma el ROI de las e-ligas saud\u00edes. 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