{"id":23508,"date":"2024-03-12T13:53:29","date_gmt":"2024-03-12T13:53:29","guid":{"rendered":"https:\/\/www.memob.com\/case-studies\/maggis-immersive-calendar-experience-stays-on-top-of-the-mind-during-ramadan\/"},"modified":"2025-09-16T10:52:46","modified_gmt":"2025-09-16T10:52:46","slug":"experiencia-inmersiva-calendario-ramadan-maggi","status":"publish","type":"case-studies","link":"https:\/\/www.memob.com\/es\/estudios-de-caso\/experiencia-inmersiva-calendario-ramadan-maggi\/","title":{"rendered":"La experiencia de calendario inmersivo de Maggi sigue presente en la mente durante el Ramad\u00e1n."},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Maggi, un l\u00edder reconocido, ten\u00eda como objetivo despertar el inter\u00e9s y la participaci\u00f3n de los consumidores e impulsar el tr\u00e1fico del sitio web para sus deliciosas pastas para cocinar en los Emiratos \u00c1rabes Unidos, Arabia Saudita y Kuwait, especialmente ahora que se acerca el Ramad\u00e1n. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sin embargo, en medio de una intensa competencia y comportamientos de compra en constante cambio, MEmob+, aprovechando la plataforma Allpings, Location y Data Intelligence, ayud\u00f3 a Maggi a lograr un aumento de m\u00e1s del<\/span> <b>159 % en el alcance objetivo utilizando un enfoque estrat\u00e9gico<\/b> <span style=\"font-weight: 400;\">basado en datos y centrado en el Ramad\u00e1n.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>Resultados: <\/b><span style=\"font-weight: 400;\">La campa\u00f1a super\u00f3 las expectativas, logrando resultados notables:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Aumento del 159,61 %<\/b> <span style=\"font-weight: 400;\">en el alcance objetivo en los tres pa\u00edses (\u00a1m\u00e1s de 1 mill\u00f3n de usuarios \u00fanicos!)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Las descargas del calendario superaron el 0,45%: <\/b><span style=\"font-weight: 400;\">\u00a1una receta para la participaci\u00f3n del usuario!<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Las tasas de participaci\u00f3n aumentaron m\u00e1s del 9%<\/b> <span style=\"font-weight: 400;\">en los Emiratos \u00c1rabes Unidos, manteniendo a los usuarios enganchados.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>\u00a1Descubre los secretos detr\u00e1s del triunfo de Maggi en Ramad\u00e1n!<\/b><span style=\"font-weight: 400;\"> Descargue el estudio de caso completo para saber c\u00f3mo aprovecharon:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Las estrategias de segmentaci\u00f3n en profundidad que dieron resultados.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">C\u00f3mo el calendario inmersivo impuls\u00f3 el conocimiento de la marca.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Informaci\u00f3n espec\u00edfica por pa\u00eds y descargas de las mejores recetas<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Descargue el estudio de caso de Maggi Ramadan para ver c\u00f3mo aprovecharon los datos y la creatividad para lograr resultados excepcionales. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a1No te pierdas estos valiosos conocimientos de marketing!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Maggi, un l\u00edder reconocido, ten\u00eda como objetivo despertar el inter\u00e9s y la participaci\u00f3n de los consumidores e impulsar el tr\u00e1fico del sitio web para sus deliciosas pastas para cocinar en los Emiratos \u00c1rabes Unidos, Arabia Saudita y Kuwait, especialmente ahora que se acerca el Ramad\u00e1n. Sin embargo, en medio de una intensa competencia y comportamientos [&hellip;]<\/p>\n","protected":false},"featured_media":23509,"template":"","case-study-ctg":[249],"class_list":["post-23508","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","case-study-ctg-cpg-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Experiencia de calendario inmersivo de Maggi durante Ramad\u00e1n.<\/title>\n<meta name=\"description\" content=\"\u00a1Vive la historia de \u00e9xito de Maggi durante el Ramad\u00e1n! 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