{"id":23480,"date":"2024-09-04T09:14:34","date_gmt":"2024-09-04T09:14:34","guid":{"rendered":"https:\/\/www.memob.com\/case-studies\/from-lisbon-to-doha-how-memobs-strategic-targeting-boosted-booth-traffic-of-invest-qatar-at-web-summit-qatar-2024\/"},"modified":"2025-09-18T11:15:51","modified_gmt":"2025-09-18T11:15:51","slug":"de-lisboa-a-doha-como-la-segmentacion-estrategica-de-memobs-impulso-el-trafico-de-stands-de-invest-qatar-en-la-web-summit-qatar-2024","status":"publish","type":"case-studies","link":"https:\/\/www.memob.com\/es\/estudios-de-caso\/de-lisboa-a-doha-como-la-segmentacion-estrategica-de-memobs-impulso-el-trafico-de-stands-de-invest-qatar-en-la-web-summit-qatar-2024\/","title":{"rendered":"De Lisboa a Doha: MEmob+ impuls\u00f3 tr\u00e1fico del stand de Invest Qatar 2024"},"content":{"rendered":"<p>From <strong>Lisbon to Doha<\/strong>, MEmob+ helped <strong>Invest Qatar<\/strong> increase booth traffic by an impressive <strong>206.5%<\/strong> at <strong>Web Summit 2024<\/strong>.<\/p>\n<p>Through smart targeting with <strong>geofencing<\/strong>, <strong>geo-farming<\/strong>, and <strong>retargeting<\/strong>, we reached decision-makers and entrepreneurs across the <strong>USA<\/strong>, <strong>UK<\/strong>, <strong>France<\/strong>, and <strong>Germany<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p>En <strong>Web Summit Lisbon 2023<\/strong>, nuestra estrategia logr\u00f3 una <strong>tasa de visibilidad del 70,15%<\/strong> y una tasa de <strong>finalizaci\u00f3n de video del 93%<\/strong>, lo que atrajo a <strong>1.273 asistentes<\/strong> al stand.<\/p>\n<p>Para <strong>Web Summit Qatar 2024<\/strong>, el retargeting y las audiencias similares generaron <strong>3.903 visitas al stand<\/strong> y llegaron a <strong>268.572 usuarios \u00fanicos<\/strong>.<\/p>\n<p>Obtenga el estudio de caso completo a continuaci\u00f3n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From Lisbon to Doha, MEmob+ helped Invest Qatar increase booth traffic by an impressive 206.5% at Web Summit 2024. Through smart targeting with geofencing, geo-farming, and retargeting, we reached decision-makers and entrepreneurs across the USA, UK, France, and Germany. &nbsp; En Web Summit Lisbon 2023, nuestra estrategia logr\u00f3 una tasa de visibilidad del 70,15% y [&hellip;]<\/p>\n","protected":false},"featured_media":23481,"template":"","case-study-ctg":[248,246],"class_list":["post-23480","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","case-study-ctg-banking-finance-es","case-study-ctg-entertainment-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>C\u00f3mo MEmob+ impuls\u00f3 tr\u00e1fico del stand de Invest Qatar<\/title>\n<meta name=\"description\" content=\"Descubra c\u00f3mo MEmob+ aprovech\u00f3 la segmentaci\u00f3n geogr\u00e1fica estrat\u00e9gica desde Lisboa a Doha para impulsar el tr\u00e1fico del stand de 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