{"version":"1.0","provider_name":"MEmob","provider_url":"https:\/\/www.memob.com\/es\/","title":"DOOH Measurement in Qatar: Footfall Attribution That Proves Incremental Store Visits","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"kLRUNwyRsC\"><a href=\"https:\/\/www.memob.com\/es\/dooh-measurement-qatar-footfall-attribution-incrementality\/\">DOOH Measurement in Qatar: Footfall Attribution That Proves Incremental Store Visits<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.memob.com\/es\/dooh-measurement-qatar-footfall-attribution-incrementality\/embed\/#?secret=kLRUNwyRsC\" width=\"600\" height=\"338\" title=\"\u00abDOOH Measurement in Qatar: Footfall Attribution That Proves Incremental Store Visits\u00bb \u2014 MEmob\" data-secret=\"kLRUNwyRsC\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.memob.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/www.memob.com\/wp-content\/uploads\/2026\/04\/MEmob-DOOH-Measurement-in-Qatar-Blog-IMG-1.webp","thumbnail_width":800,"thumbnail_height":400,"description":"A Qatar-first guide to DOOH measurement. Learn exposure vs impression definitions, POI and visit rules, exposed vs control incrementality, KPIs that procurement trusts, and industry use cases across retail, QSR, automotive, telecom, and hospitality."}