{"id":20772,"date":"2024-05-22T11:55:35","date_gmt":"2024-05-22T11:55:35","guid":{"rendered":"https:\/\/memob.com\/case-studies\/memob-and-skechers-partner-for-precision-marketing-for-pilgrim-comfort-during-hajj\/"},"modified":"2025-09-18T14:09:13","modified_gmt":"2025-09-18T14:09:13","slug":"skechers-hajj-pilgerkomfort-mit-memob-marketing","status":"publish","type":"case-studies","link":"https:\/\/www.memob.com\/de\/fallstudien\/skechers-hajj-pilgerkomfort-mit-memob-marketing\/","title":{"rendered":"MEmob+ &#038; Skechers: Pr\u00e4zisionsmarketing f\u00fcr Pilgerkomfort beim Haddsch"},"content":{"rendered":"<p>Skechers, bekannt f\u00fcr seine langlebigen und bequemen Schuhe, wollte eine neue Schuhproduktlinie auf den Markt bringen \u2013 die \u201eHajj Shoes Collection\u201c.<\/p>\n<p>Angesichts der k\u00f6rperlichen Anforderungen der Pilgerreise bot sich f\u00fcr Skechers eine bedeutende Gelegenheit, seine Schuhe als zuverl\u00e4ssige Begleiter f\u00fcr Pilger zu vermarkten, die auf ihrer spirituellen Reise Trost suchten.<\/p>\n<p>MEmob+ nutzte seine propriet\u00e4re Location-Intelligence-Plattform Allpings und Excelate, seinen Premium-DSP f\u00fcr programmatische Werbung, und entwickelte einen technologiebasierten strategischen Ansatz, um Spitzenergebnisse zu erzielen, die:<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Die Kampagne erzielte beeindruckende Ergebnisse, die die Leistungsf\u00e4higkeit gezielten digitalen Marketings unter Beweis stellen:<\/strong><\/p>\n<ul>\n<li><strong>Return on Ad Spend (ROAS):<\/strong> 4,44x ROAS<\/li>\n<li><strong>Ladenbesuche:<\/strong> 340.839 Besuche in den Skechers-Filialen<\/li>\n<li><strong>Conversion-Rate:<\/strong> Behielt eine hohe Conversion-Rate von 12,76 % bei<\/li>\n<\/ul>\n<h4 style=\"text-align: center;\">Laden Sie unten die vollst\u00e4ndige Fallstudie herunter<\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Skechers, bekannt f\u00fcr seine langlebigen und bequemen Schuhe, wollte eine neue Schuhproduktlinie auf den Markt bringen \u2013 die \u201eHajj Shoes Collection\u201c. Angesichts der k\u00f6rperlichen Anforderungen der Pilgerreise bot sich f\u00fcr Skechers eine bedeutende Gelegenheit, seine Schuhe als zuverl\u00e4ssige Begleiter f\u00fcr Pilger zu vermarkten, die auf ihrer spirituellen Reise Trost suchten. MEmob+ nutzte seine propriet\u00e4re Location-Intelligence-Plattform [&hellip;]<\/p>\n","protected":false},"featured_media":16568,"template":"","case-study-ctg":[213],"class_list":["post-20772","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","case-study-ctg-einzelhandel"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Skechers &amp; MEmob+: Pr\u00e4zisionsmarketing f\u00fcr den Haddsch<\/title>\n<meta name=\"description\" content=\"Entdecken Sie, wie Skechers mit MEmob+ die Hajj Shoes Collection startete und durch pr\u00e4zises Targeting beeindruckende Ergebnisse erzielte\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.memob.com\/de\/fallstudien\/skechers-hajj-pilgerkomfort-mit-memob-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MEmob+ &amp; 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